This week on the show I show you how to put together a solid music break…

From the beginning, to the middle of the break (Or thought) and then the end of the break (The Hook).

We explore what you can do to make a radio break sound different. You don’t want to do the same thing everyone else up and down the dial.

In this example it’s our job to hook to the breakfast show who tomorrow morning are giving away nearly $5,000. So instead of just talking about it – watch for the out of the box thinking to stand out from the crowd.